After a gap of around three years, Facebook has finally introduced a major change in its news feed which
is visually rich and offers more options to a user regarding filtration of
different categories such as Close Friends, Games, Photos and Music. As a
result of news feed redesign a few functions of the website have changed.
Privacy Settings
The Placement of privacy settings is one of those changes
that appear on Facebook as a result of this overhaul. The new privacy settings
now can be found, in the form of a lock icon, on the top-right corner of the
page just besides your name. All the features, however, are same as you were
using before.
It is pertinent to mention here that according to a study, confusion and repeated changes in
Facebook privacy settings during past few years has led the users to share more
information publically that they earlier did not want to do. For instance, in
2005 around 70% Facebook users preferred not to share their date of birth,
instant messenger information, hometown and high school name, however, as
Facebook introduced the new privacy settings in 2009, a major surge in users’
publically shared information was observed.
Sponsored Posts
Now Facebook users will be able to view sponsored posts in a relatively
bigger and richer size, according to a Facebook representative who confirmed
this change in an Email to Mashable website.
Another noticeable change is the increase in news feed size
due to which more real estate stuff can be accommodated in Facebook in-stream
advertisements. The increase in the size of news feed was made possible after
the shrinkage of right and left rails that surround the feed.
In addition to more real estate ads in news stream, now marketers
will also be able to advertise their products and services through Pictorial
and Video advertisements.
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